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6 Must-Have Apps for Small Business Owners Using apps created for businesses can greatly help simplify a lot of operational matters. Whether you want to promote your business, communicate with the team, or work more productively, you can find a business app that suits your purpose and needs. But with so many apps available on the market, selecting the best ones can seem a little daunting. To help you navigate through the large amount of apps, Troy Business Group has carried out the search and compiled a list of 6 apps that are great for small business owners. 1. Kashoo Managing finances will seem like a breeze with Kashoo. The finance app supports a lot of features that will make your task easier when it…

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5 Digital Marketing Strategies for Small Businesses Whether you own a brick-and-mortar company, or an online company, digital marketing can serve as a cost-effective medium to market your products and services to your target market. However, for many small business owners, digital marketing can seem to be a bit confusing. Which digital marketing tactics can result in achieving marketing goals without spending a lot of time and money? Which online marketing channel will provide the most exposure? Where should you start? In order to make it easy for you to leverage the power of digital marketing, our digital marketing experts at Troy Business Group have listed 5 strategies that will provide the most benefits to your business. 1. Digital Advertising Digital ads are a cost-effective…

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